19:30-21:30 on August 28, 2020 ， China Engineering& Consulting Association invited Chinese Architectural Design and Research Institute, Deputy Chief Architect Cao Xiaoxin to give speech in the live program " Architects Hall of Fame ". The program is an academic report platform designed for industry award-winning senior architects to communicate creation concept and technical difficulties. The live broadcast of the "Architects Hall of Fame" was launched in May this year and it has attracted a lot of attention and discussion.

Cao Xiaoxin will give the keynote speech "Broad Architecture from the Perspective of Product Design", and the event will be handled by the engineering survey and design master David, ShanDong international architectural design company, chairman and chief architect shen zuowei. 

The poster of “Architects Hall of Fame”

Speech topic:  Broad Architecture from the Perspective of Product Design

Influenced by Bauhaus’s “overall design concept” lasting for a century long, Cao Xiaoxin, the principal architect of DAQIARCHITECTS, has worked at ease among multiple disciplines, ranging from large-scale architectural design to product and utensil design. Through such practice, he has meticulously polished his “physical” design concept and established a set of full scale chain design principles. 

As Lao Tzu puts it that “mix clay into a utensil and make doors and windows to build a house”, which points to the underlying meaning of physical design concept - design is creation. With the concept of “creation” in mind, we are able to actively blur the design boundary, focus on the exploration of material ethics and material potentials, empower logic to materials while studying and seizing material forms along the way, and eventually finish the creation by taking material as a start. In this regard, the physical design concept is a holistic art view based on material rationalism and it also reflects the thinking and accumulation of DAQIARCHITECTS on full scale chain design.

Time of live broadcast: 19:30-21:30 on August 28

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